Greycroft

Greycroft is a Seed, Series A, Series B, Series C, Series D, Series E, Series F, Growth stage Software, Ai infrastructure, Enterprise saas, Consumer brands, Consumer commerce, Sustainability, Autonomy, Healthtech, Fintech investor, typically writing $500K – $5M checks, primarily investing in US. Their thesis: Partner with brilliant founders to bring things of real wonder into the world by backing innovative companies that upend the status quo across software, sustainability, and consumer brands.

Greycroft typically writes $500K – $5M checks at the Seed, Series A, Series B, Series C, Series D, Series E, Series F, Growth stage in Software, Ai infrastructure, Enterprise saas, Consumer brands, Consumer commerce, Sustainability, Autonomy, Healthtech, Fintech.

Greycroft stands out on 4 points: Breadth across software, sustainability, and consumer brands with unusual depth in AI infrastructure as category conviction; Notable exit velocity (MNTN IPO, Hidden Road/Ripple acquisition, HubSpot/Frame AI); Strong founder narrative and press coverage pipeline; Consumer brands expertise historically rare in tech-first VCs.

Recent investments DryPowder has tracked from Greycroft include ConductorOne, Whatnot, H2Ok Innovations, OpenEvidence, Applied Intuition, Sequen.

Funds with an overlapping stage and sector focus include Felicis Ventures, Caffeinated Capital, Ada Ventures.

Greycroft does not generally take cold inbound; a warm introduction from a founder or investor the firm knows is the usual path.